HTML Model: Websites are custom made. This model is used by web designers
- Good design
- Search engine-friendly if web designers build HTML code properly
- High cost and long development time
- REALTOR® must use web designers to update their websites
- Web designers need to custom build applications for REALTORS®
- Required to host MLS database for REALTORS® (additional cost and expensive)
Template Model: Internet portals (dot coms) use this model. This model is designed to manage thousands
of websites. Some companies provide free websites using this model.
- Poor web design (too generic)
- Search engines cannot index the websites (websites are created "on the fly")
- Lower cost and fast development
- REALTORS® can update their websites easily and in real time
- Some generic applications can be shared by many REALTORS®
- Required to host MLS database for REALTORS® (additional cost and expensive)
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Industry standard Web Services is sponsored by IBM, Oracle, Microsoft, Sun, and other technology companies. WebCubic is the only company to implement Web Services for REALTORS® Websites are created using templates. REALTORS® can easily customize their websites. Applications can be integrated with the websites.
- Good design with many options
- Search engine-friendly
- Low cost and fast development REALTORS® can update their websites easily and in real time
- REALTORS® can customize their websites easily
- Easily integrate COTS ( commercial off the shelf) applications by using web services standard (no hosting is required).
- Directly link to the REALTORS® local MLS database and provide full MLS capabilities
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